Calling BS:
Lifting the Veil on the Traditional Agency Model
In the glitzy world of creative agencies, appearances can often be deceiving. Many agencies present a polished front, promising clients the moon and the stars, while quietly relying on a hidden army of freelancers. These freelancers are often given company emails and integrated into the agency façade, creating an illusion of an in-house team of experts. At Unite and Create, we call BULLSHIT on this deceptive practice.
The Traditional Agency Model: Smoke and Mirrors
Traditional agencies often claim to have vast in-house capabilities. However, the reality is that many of these “in-house” talents are actually freelancers brought in for specific projects. This practice not only misleads clients but also undermines the contributions of these freelancers. By masking their presence, agencies fail to acknowledge the true source of their creative power.
Unite and Create: Celebrating Transparency and Talent
At Unite and Create, we proudly stand apart from this norm. We are committed to transparency and integrity, and we celebrate our unique model which leverages the UK’s biggest creative collective. Unlike traditional agencies, we don’t hide our freelancers. Instead, we openly embrace and celebrate the fact that our model allows us to match briefs with the best talent available, creating the perfect team every time.
A Collective of the Best: The UK’s Biggest Creative Collective
Our collective consists of the finest talent across various disciplines – from video production to event production, graphic design to digital. By tapping into this vast pool of expertise, we ensure that every project benefits from specialized skills and fresh perspectives. This model allows us to deliver exceptional quality and innovation that is tailored to each client’s unique needs.
Benefits to Clients: Tailored Expertise and Authentic Collaboration
Tailored Expertise: With access to the best talent, we can handpick the right professionals for each project. This ensures that our clients receive specialized attention and expertise tailored to their specific requirements.
Authentic Collaboration: Our transparent model fosters genuine collaboration. Clients are aware of who is working on their project, leading to better communication and trust.
Innovation and Quality: By bringing together top-tier creatives, we guarantee innovative solutions and high-quality outcomes for every project.
Benefits to Freelancers: Recognition and Opportunities
Recognition: Freelancers in our collective are recognized and celebrated for their contributions. They are not hidden behind a company façade but are acknowledged as vital members of our creative team.
Opportunities: Our model provides freelancers with diverse and exciting opportunities. They get to work on a wide range of projects, expanding their portfolios and honing their skills.
Fair Compensation: We believe in fair compensation for all creatives. Our transparent approach ensures that freelancers are paid fairly for their work, reflecting the true value they bring to each project.
Real Stories: Success Through Transparency
The Perfect Event Team: When a leading hotel group approached us for their annual conference, we assembled a dream team from our collective. Unite curated a mix of the finest AV suppliers, entertainment, hosts, showcallers and technitians the UK has to offer. The result? A flawlessly executed event that received rave reviews from attendees and set a new standard for industry conferences.
Innovative Video Campaign: A global brand needed a cutting-edge video campaign to celebrate a significant milestone. By matching the brief with creative thinkers, script writers and top video creators from our collective, we produced a campaign that not only captivated the audience but also exceeded the client’s expectations in terms of engagement and reach.
Conclusion: Embracing the Future with Integrity
Unite and Create is redefining the agency model by calling BULLSHIT on the industry’s hidden practices. Our transparent approach not only delivers superior results for clients but also fosters a supportive and empowering environment for freelancers. We believe that by celebrating and openly leveraging the best talent, we can create extraordinary work that resonates and inspires.
Call to Action: Join the Movement
Whether you’re a client looking for unparalleled creative solutions or a freelancer seeking recognition and exciting opportunities, Unite and Create invites you to join our movement. Let’s embrace transparency, celebrate talent, and create amazing work together.
Contact Us Today to start your journey with Unite and Create – where the best talent meets the best opportunities.